Beth Meadows

Sad truth: An artist must be a business person

"art business", "blog", "design sponge"B5 Comments
Today I read this post about being a shy business woman on Design Sponge. This article should have begun with "Dear Beth Meadows,"

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I'm in the midst of trying to pursue painting. As a career? I don't know. All I know is that I love to paint, and I will do what it takes to keep painting.

I realize in order to make this happen I have to kick up my business know-how several notches. The problem is, I am in no way inclined to be a business woman, and if I have deceived anyone into thinking I'm good at it, know that it came with much struggle.

Most artists are solely made to make work, not to be business people, but the world demands us to get out there and promote ourselves. I hate it, most artists do, but we realize we have to go out on a limb if we want to keep making work.

So many artists, however, can't promote themselves without being pretentious, arrogant, or annoying. I sat through many artist lectures at the University of Tennessee which proved this to be true.

This leads me to ask myself: How do I promote myself without being annoying to myself and others? How do I promote myself without sounding arrogant? When I post anything about art on Facebook, how many people does it annoy? Can I still be introverted and awkward? What is the likelihood of someone becoming my benefactor/ agent?

I'll share the answers as I learn them.